April 15-17, 2025 – Charlotte Convention Center - Charlotte, NC


 

Tuesday, April 15, 7:00 AM - 8:00 PM

Registration Desk Open

Room: Concourse A

Tuesday, April 15, 7:30 AM - 12:00 PM

Pre-Expo Symposium Check-in

Room Number TBD

Tuesday, April 15, 8:00 AM - 3:00 PM

Pre-Expo Symposium

Room: East Meeting Rooms

Tuesday, April 15, 8:00 AM - 8:00 PM

Exhibitor Set-up

Room: Exhibit Hall AB

Tuesday, April 15, 8:30 AM - 3:30 PM

NWFA Certified Sales Advisor Session

Room: E212AB

Tuesday, April 15, 1:00 PM - 3:00 PM

How Will You Prepare Your Company for Succession?

Room: E215AB

Tuesday, April 15, 3:30 PM - 4:15 PM

New Member Reception

Room: E221AB

Tuesday, April 15, 4:30 PM - 5:45 PM

Go the Distance Opening Session

Room: Richardson Ballroom

Tuesday, April 15, 6:00 PM - 7:30 PM

NWFA's 40th Anniversary Reception

Room: Ballroom Terrace

Wednesday, April 16, 8:00 AM - 10:00 AM

Morning Coffee

Room: East Meeting Rooms

Wednesday, April 16, 8:00 AM - 6:00 PM

Registration Desk Open

Room: Concourse A

Wednesday, April 16, 8:30 AM

Atypical/Curved Parquetry - Designing (Part A)

Room: E219AB

How Insurance Claims Can Skyrocket Your Profit

Room: E216

Low Profile Solid Hardwood Sports Solutions

Room: E217

Navigating Growth in Challenging Times

Room: E212

Wednesday, April 16, 8:45 AM - 10:15 AM

Mastermind Morning: Women in the Floorcovering Industry (WIFI) Roundtable

Room: E221AB

Wednesday, April 16, 9:30 AM

Atypical/Curved Parquetry - Installation (Part B)

Room: E219AB

Benefits of Utilizing Cork

Room: E216

Creative and Affordable Live Edge and Epoxy Techniques

Room: E217

Providing A 5 Star Sales Experience for Your Customer

Room: E212

Wednesday, April 16, 10:30 AM - 5:00 PM

Trade Show Open | Concessions Open

Room: Exhibit Hall AB

Wednesday, April 16, 10:45 AM - 11:15 AM

Exhibitor Demonstration - Berger-Seidle

Room: Demo Theater 1

Wednesday, April 16, 11:30 AM - 12:00 PM

Exhibitor Demonstration - Wolff

Room: Demo Theater 2

Wednesday, April 16, 12:15 PM - 12:45 PM

Exhibitor Demonstration - Bona

Room: Demo Theater 1

Wednesday, April 16, 1:00 PM - 1:30 PM

Exhibitor Demonstration - Beasley Flooring Products

Room: Demo Theater 2

Wednesday, April 16, 1:45 PM - 2:15 PM

Exhibitor Demonstration - Pallmann

Room: Demo Theater 1

Wednesday, April 16, 2:30 PM - 3:00 PM

Exhibitor Demonstration - LED Coating Solutions by Archetypal

Room: Demo Theater 2

Wednesday, April 16, 2:30 PM - 4:30 PM

Inspector Corner

Room: NWFA Booth #1205

Wednesday, April 16, 3:15 PM - 3:45 PM

Exhibitor Demonstration - Wakol Moisture Barriers

Room: Demo Theater 1

Wednesday, April 16, 4:00 PM - 5:00 PM

Floor It & Pour It Happy Hour

Room: Exhibit Hall AB

Wednesday, April 16, 5:00 PM - 6:00 PM

Distributor & Manufacturer Reception

Room: E222

Wednesday, April 16, 6:00 PM - 7:00 PM

Emerging Leaders Reception

Room: Westin: Providence Ballroom III

Thursday, April 17, 8:00 AM - 10:00 AM

Morning Coffee

Room: East Meeting Rooms

Thursday, April 17, 8:00 AM - 3:00 PM

Registration Desk Open

Room: Concourse A

Thursday, April 17, 8:30 AM

Attracting New Clientele with High End Finishing and Elite Flooring Options

Room: E217

Incorporate Fire and Gold in your Floor (Shou Sugi Ban and Gold Leaf)

Room: E219AB

Made in the USA: Innovations in Domestic Milling

Room: E216

The Blueprint to Scaling Your Business

Room: E212

Thursday, April 17, 8:30 AM - 10:15 AM

Emerging Leaders Session

Room: E219CD

Thursday, April 17, 9:30 AM

Creating a Healthy Workplace Culture

Room: E212

Exploring the History & Unique Qualities of Reclaimed Lumber

Room: E216

The Perfect Finish Embracing Shou Sugi Ban and Gold Leaf Techniques

Room: E219AB

Upselling Any Project with In-Floor Heating

Room: E217

Thursday, April 17, 10:30 AM - 3:00 PM

Trade Show Open | Concessions Open

Room: Exhibit Hall AB

Thursday, April 17, 11:00 AM - 11:30 AM

Exhibitor Demonstration - Bona Power Drive® Empowered Sanding

Room: Demo Theater 2

Thursday, April 17, 11:45 AM - 12:15 PM

Exhibitor Demonstration - Mapei

Room: Demo Theater 1

Thursday, April 17, 12:00 PM - 2:00 PM

Inspector Corner

Room: NWFA Booth #1205

Thursday, April 17, 12:30 PM - 1:00 PM

Exhibitor Showcase - Moore's Custom Heartpine

Room: Demo Theater 2

Thursday, April 17, 1:15 PM - 1:45 PM

Exhibitor Demonstration - Norton Abrasives

Room: Demo Theater 1

Thursday, April 17, 3:00 PM - 4:30 PM

Victory Lap Celebration

Room: Richardson Terrace

Thursday, April 17, 3:15 PM - 9:00 PM

Exhibitor tear-down

Room: Exhibit Hall AB

Friday, April 18, 8:00 AM - 12:00 PM

Exhibitor tear-down

Room: Exhibit Hall AB